Juana-Catalina Rodriguez

Purpose Driven Innovation

It is Time To Rethink Our Relation With Plastic Packaging Towards A Sustainable Future

26 January 2021 No Comments

Could you imagine a world without plastic? Not really, since plastic has become an item of everyday usage in our lives. However, let’s remind that before 1907, humanity has survived without it. Today, the rate at which we use plastic products is astonishing. A massive amount of plastic production is taking place to meet the growing demand based on our consumption. The situation is further fueled because we dispose of single-use plastic after using it for a few minutes. Using it to store food to deliver products or even as utensils, plastic plays a vital function in our modern economy

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Five companies you ought to know that harness innovation by starting with why

20 October 2020 No Comments

COVID-19 pandemic has forced the world towards advancement. Businesses that abide by it are progressing despite the imposed restrictions, while others are paying no heed to the survival requisites have met their fate -shut down. In straightforward terms, for businesses to stay in the market if not the same as they were, they have to adopt an in-depth transformation, including digitalization, value chain disruption, and increased customer focus. Although that alone is not enough, this is becoming the basic requirements of the current time. ” Very few people or companies can clearly articulate WHY they do WHAT they do. By

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