design process

Innovation’s Time is Now – Circular Economy Is Paving the Way

Visiting my mother 3 years ago handed me some lessons on circular design principles. Long story short, I saw her using a 30-year-old fridge, to which I inquired why not to buy a new one in so long. She explained that fridges these days are expensive and not good quality to last as long as her old fridge. If she were to purchase a new one, she’d eventually have to buy another in 5–7 years. I realized that she was right. Today, not many things are designed to sustain over a more extended time, unlike my mother’s old fridge. Planned

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